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Chrysler Quality Definitions? Chrysler has identified six types of quality

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  #1  
Old 13th April 2012, 03:03 PM
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Posts: 1
Question Chrysler Quality Definitions? Chrysler has identified six types of quality

Chrysler has identified six types of quality. They are:

Ordinary
Dissatisfaction
Regulatory
Perceived
Performance
Service

Does anyone know how Chrysler defines each type?

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  #2  
Old 13th April 2012, 08:56 PM
Jennifer Kirley's Avatar
Jennifer Kirley

 
 
Posts: 5,542
Re: Chrysler Quality Definitions? Chrysler has identified six types of quality

Welcome to the Cove!

I didn't find actual definitions, but I found an explanation of Doug Betts' approaches in a news release:

Defining and Pursuing Customer Satisfaction at Chrysler Group LLC
Thanks to Jennifer Kirley for your informative Post and/or Attachment!
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