Vision 2050 - Utopia? Can we change so many paradigms in 40 years?

[Sidney Vianna]

http://www.wbcsd.org/templates/Templ...kMenu=LeftMenu

Vision 2050 addressed thought-provoking questions like:

What would a vision of a sustainable future look like?
What are the pathways and solutions for achieving sustainability?
What does this say for the changes needed?
What are the risks to achieving this “sustainable” future?
What are the dilemmas we must address to move forward?
What are the robust actions, policies and investments needed to move rapidly onto a sustainable pathway?
…and what is the role of business ?

Twenty-nine companies, led by Alcoa, PricewaterhouseCoopers, Storebrand and Syngenta, have come together to rethink the roles that business must play over the next few decades to enable society to move toward being sustainable. This endeavor has resulted in a call to action that aims to encourage companies to reinvent themselves, their products and services to get where they and society want to be.

[Stijloor]

Comments anyone?

Stijloor.

[Randy]

Pipedream.........They'll need to change human nature 1st which was discussed, and that dog don't hunt.

[engr.post]

Sidney, do you have a view; Are you involved (have an interest) with this report/group? I've had a brief read of it.

[engr.post]

Ok, no reply so let me comment and try to progress thread sort of:

Did this report really say: follow a star in the sky, guide us to a vision 2050...the findings suggested no simple single path to that vision...however, maybe a 9 element, 7 part critical-path path would do it. Moreover, in to the future there's a nine billion population planet with opportunities in the trillions of monetary currency. The present is the era of the teenager (who are terrible) and the path will take us to an existence of the adult era?

It took 18 mths to create the 24 pg report. Disregard 6 pgs (e.g. the cover, picture, message from co-chairs, sponsors, marketers & acknowledgements) = 18 pgs. The breakdown: 2pg exec' summary ; 2pg vision ; 2pg pathway, 2pg diagram, 2pg estimates ; 2pg opportunities, 1 page conclusion.

and recommendations: 1, 2, at most 3 pgs could have been sufficient. Work on the ability to sell 'yourself' more, get your vision across in say, 5 mins; And have a vision for next..5 years. Then only if it is appropriate, move on to 40 years. On second thoughts..not 5-year plans...to infamous.