Madhavan,
re; "the quality objectives have not been quantified".
The standard does not require that the quality objectives be quantified. We have to 'define and document...objectives for quality..'. Where it is appropriate, we should quantify quality objectives, eg; if our policy was to ship only product of a measured and recorded DPM, then it would be a pointless excercise if we did not quantify a threshold under which we would not ship. If my policy is to use 'competent' sub-contractors, then I need to define, and in some way 'quantify' the required performance.
However, if my policy is to varnish my product because I think it is more popular with my customers, then I don't quantify it. I may back up the decision with statistical evidence, but that is not quantifing my objective (which is varnishing). It is quantifying the decision making material.
rgds, John C