Hello contributors
I'm not really sure where to pose this question.
I was kind of surprised to see that I had access to this contributor's forum. I don't consider myself a real contributor yet. I'm waiting to come up with something that is really worth posting to the forum.
I'm working with someone on a company website. We've never had one here, and I chose a really savvy web author to make a page that is simple, elegant, and functional.
The content of the site is not difficult to drum up, but I have some concerns about how much I should really disclose to our customers. Can someone give me some advice about this and some things I may want to keep in mind?
For instance, we run Brown & Sharpe and New Britain automatic screw machines. These are conventional cam-operated machines that perform very well, they make good parts and can hold tight tolerances, but they sure aren't CNC. The average vintage is about 1970. We have several machines from the late 70's and early 80's, and several machines that saw service during WWII.
However, these machines are all in very good condition. Everything it takes to consistently produce parts is kept up, and we spend money on these machines all the time. Many have been completely rebuilt before they came in our door. Some more have been rebuilt and brought back to us.
I'd like to include an equipment link on our web page, and I was thinking to basically explain the three types of machines we have. For example, the Brown & Sharpe link will explain the Brown & Sharpe automatic and its history as an American precision machine. No picture (though we do have an impressive fresh from the rebuild Ultramatic). The link would finish by stating the capacity, capability, and number of machines we have under our roof.
The New Britain link will say the same thing. I want to stress maintenance, capacity, capability, etc.
The Daewoo CNC lathe will follow the same lines.
How can I avoid arousing mistrust in some customers by talking about our equipment? I look at other machine shop websites and they've got like 20 brand new Davenports and a whole slew of CNC equipment all lined up in a row and making me jealous.
I'd like to go further than simply stating that we have such and such type of machine up to such and such inch capacity, but I don't want anyone to say that they want their parts made on a CNC or they'll go elsewhere.
Any thoughts to help me out on this?
I'm not really sure where to pose this question.
I was kind of surprised to see that I had access to this contributor's forum. I don't consider myself a real contributor yet. I'm waiting to come up with something that is really worth posting to the forum.
I'm working with someone on a company website. We've never had one here, and I chose a really savvy web author to make a page that is simple, elegant, and functional.
The content of the site is not difficult to drum up, but I have some concerns about how much I should really disclose to our customers. Can someone give me some advice about this and some things I may want to keep in mind?
For instance, we run Brown & Sharpe and New Britain automatic screw machines. These are conventional cam-operated machines that perform very well, they make good parts and can hold tight tolerances, but they sure aren't CNC. The average vintage is about 1970. We have several machines from the late 70's and early 80's, and several machines that saw service during WWII.
However, these machines are all in very good condition. Everything it takes to consistently produce parts is kept up, and we spend money on these machines all the time. Many have been completely rebuilt before they came in our door. Some more have been rebuilt and brought back to us.
I'd like to include an equipment link on our web page, and I was thinking to basically explain the three types of machines we have. For example, the Brown & Sharpe link will explain the Brown & Sharpe automatic and its history as an American precision machine. No picture (though we do have an impressive fresh from the rebuild Ultramatic). The link would finish by stating the capacity, capability, and number of machines we have under our roof.
The New Britain link will say the same thing. I want to stress maintenance, capacity, capability, etc.
The Daewoo CNC lathe will follow the same lines.
How can I avoid arousing mistrust in some customers by talking about our equipment? I look at other machine shop websites and they've got like 20 brand new Davenports and a whole slew of CNC equipment all lined up in a row and making me jealous.
I'd like to go further than simply stating that we have such and such type of machine up to such and such inch capacity, but I don't want anyone to say that they want their parts made on a CNC or they'll go elsewhere.
Any thoughts to help me out on this?