'Burn Rate' by Michael Wolff

[Andy Bassett]

Just finished reading 'Burn Rate' by Michael Wolff, and i really enjoyed it. Some of the technology went over my head, but i liked the bottom line that bascially said that nobody knows what the hell to make of the Internet and how to make money on it.

I got the impression that we are going to be in for a few more big busts before the dust finally settles.

Some of the most successful companies appear to be ones without a strategy and a clear focus.

At one point in the book Wolff manages to sell an idea to a company for 20 Million $. Afterwards they are so unsure about what they have actually sold that they have a problem to define it in the contract.

An interesting read, no Geek will ever pull the wool over my eyes again.

Regards



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Andy B

 

[Atul Khandekar]

I Must find and read the book. Most dotcoms never had a viable business model. Lots of money was spent on 'marketing' and creating hype with no real idea of what the deliverable would be. No wonder the artificially inflated baloon finally burst. Unfortunately unsuspecting investors lost heavily.

 

[Atul Khandekar]

Agreed Jim. Yes, actually they should have realized that, but IMO were taken in by the hype, big promises and ... er ... shall we say ... their greed? Wool over their eyes?

 

[Ravi Khare]

I remember what Napoleon Hill said in his famous treatise on riches. There cannot be 'Money for nothing'.

After the dotcom bust, there have been innovative ways to dupe investors...all leading up the same alley; the one of Money for Nothing'.