Customer Preference Testing

#1
Good morning,
Any idea where I could get a nice, concise overview of customer preference testing? Ideally with respect to medicines and medical devices? Any regulations, guidances, tips etc. All suggestions are welcome
 
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yodon

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#2
I'm not completely sure what you're asking. I thought you might be talking about something like A/B tests but I couldn't see how that could relate to medicines. Maybe if you can provide more clarification on what you're asking about, you may get more responses.
 
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