In my experience, employees are much more interested in where and how the product that they make is used. They can be so far separated from the customer that they don't understand what the product even does. This won't be true for some product, but other products can be rather mysterious. For example, a reversing valve for a heat pump, an ice switch for a soda machine, a drive, etc. They often know nothing about the customer or how the customer uses the product. I found that they were extremely interested in these things so they could take pride in their work and explain what they did to family.