Re: Warranty Claims
a form for you customers to fill out if they have a warranty claim....
We don't have one (form, not warranty claims), but it made me sit back and think about what a conversation with our customers might be if there were...
US: So, I'll fax you the form, if you will just fill it out and send it back to us, we'll be happy to get the ball rolling.
THEM (v1): But, I already e-mailed you the information on our claims request, why do I have to fill out your form.
THEM (v2): So, you've already sent me product that was not what I expected, thus surprising me with bad quality, putting my operations behind schedule and potentially costing us future business with our customer, and you want me to take another hour out of my schedule to fill out your form? (the sound of sarcasm should be imagined here)
Now, I know that you may provide a product that your proposed form to be filled out by the customer would work, so don't get me wrong. I just would think this through very carefully. I can imagine our customers using this (in a very limited way, and probably causing us more work) if it were an electronic form submitted through the internet. But, in our case, at least, we get more, and better, information if we talk directly to the customer's representative and ask the right questions right away, while entering the form ourselves, than we would ever get from a customer completed form. Besides which, there are a lot of people out there in the world that want to talk to a real live being when they have a problem. Filling out and submitting a form is very sterile and gives them no sense of being cared for by their supplier.