In one provincial government that is certified to ISO 9001 here in my country, I witnessed an external audit that went argumentative. During the audit with the top management (i.e. governor), the CB auditor did not find the strategic objectives of the governor conforming with clause 6.2. He was looking for "quality" in the set strategic objectives of the governor. He wanted to see something like "timely approval or error-free issuance, etc." What he saw are the executive agenda of the governor like "protect and promote the right of youth..., provide comprehensive health care services..., advocate responsive social welfare programs..., etc." These high level agenda have established success indicators and are supported by the various departments of the provincial government. Department level objectives and success indicators were set and programs were implemented to fulfill the objectives.
The QMR argued that "at the strategic level" the governor is not expected to set "quality" objectives that are better set at the department level or at the frontlines. The governor need to establish strategic objectives that support the national development plans. But the CB auditor insisted that there must be "quality" in the governor's objectives. The verbal tussle resulted to the CB auditor being told to go home.
I hope CBs and their auditors have time to study and understand ISO guidelines specific to a particular sector to prevent situations like the above.