The 10:1 rule and GR&R results are not directly related. The former says that the device used should be 10x as sensitive as the measurement required. In other words, if you have need to measure to .001", the device should be capable of .0001" discrimination. The 10% GR&R target takes other factors into consideration, such as operator error and part-to-part variation. Whether or not 10% is appropriate is dependent on the criticality of the measurements and the amount of tolerance available. If the process is already using 95% of the tolerance, 10% might be too much. On the other hand, if the process is using only 10% of the tolerance, more gage error is tolerable.