Operational planning and product and service provision when things happen so fast

Tagin

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"Cease reliance on mass inspection to achieve quality. Eliminate the need for inspection on a mass basis by building quality into the product in the first place."

- W. Edwards Deming

But in a case like this, where the product spec is customer-directed, is there any real opportunity to 'build quality into the product'?

I suppose an alternative would be 'building quality into the processes in the first place'.
 
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