As Ronen E already asked: What is the physical effect to achieve the skin lifting?
Second question: Is this a medical device? I guess not really, since it is only for cosmetic reasons. If we are talking about the european market, the MDR is applicable. There is Annex XVI, were some device types are explicitely listed, which do not fall under the definition of a medical device but whoch are also in the scope of the MDR. As far as I can see, a skin lifting device that uses ultrasound is not covered here. But this strongly depends on the physical effect! Annex XVI lists for example:
Equipment intended to be used to reduce, remove or destroy adipose tissue, such as equipment for liposuction, lipolysis or lipoplasty.
Maybe this applies to the device?
If not: Which regulation or directive should be followed? Sometime cosmetic device manufacturers apply the low-voltage directive hoping they might completely forget about the 60601 series. But the problem is, that you have to apply the current state of art according to all regulations/directives I know. And performing some kind of risk management might find that you have to apply of course the relevant harmonized standards of the directive/regulation, but also relevant standards that are beyond the harmonized standards. This might lead to applying 60601 for non medical devices.
So, if the device really uses high intensity ultrasound, I think IEC 60601-2-62 should be applied. I don't have the complete standard, so I am not really sure how "hight intensity therapeutic ultrasound" is defined, maybe this could clarify if the standard is applicbale?
But be aware, that there are also exclusions in the scope:
This particular standard does not apply to:
• ULTRASOUND EQUIPMENT intended to be used for physiotherapy (use: IEC 60601-2-5 [1]2)
and IEC 61689);
• ULTRASOUND EQUIPMENT intended to be used for lithotripsy (use: IEC 60601-2-36 [2]);
• ULTRASOUND EQUIPMENT intended to be used for dedicated hyperthermia devices;
• ULTRASOUND EQUIPMENT intended to be used for phacoemulsification.
Maybe one of these applies to the device?