Dear Onayt,
My suggestion for a wake up call is to begin the process by sending a meeting invite, sending any supporting documents for the meeting, and then having the meeting. Beyond what I recommend procedurally, I definitely recommend that you never once falter in your speech or discussion about the seriousness of the QMS, and the importance of EVERYONE complying with it, or else your company is not engaging in best management practices. You should also not be robotic or create sterile environments during your meetings - while you want to maintain a very serious and focused tone, you also want to be light, jovial, and humurous if you can, and when appropriate. People don't like robotic meetings, and if that is what they are getting then that should be addressed by you immediately. Your biggest asset in getting everyone on board again at a "wake up call" meeting is your drive, and whether or not your VP's can see your (almost fanatical) passion towards your QMS. Also, discuss with top management (this includes VP's) in a very serious way that you are not going to stand for inconsistencies, non-compliances, and the company cannot cut corners for the sake of quality, ever! Someone famous once said (I'm paraphrasing here): when in tough times, the last thing you want to do is sacrifice your principles. Your company needs to stay on course, and they are likely relying on you for total guidance. You may relay this to them as if this is your mission and you will not be deterred, or made to perform at a lower level because of anyone else in the company. If it is company principle to do their best to maintain and continuously improve the QMS (as opposed to a QMS for the sake of marketing purposes), then point out that there is never a good time to cut corners in quality.
Sorry for the long post and if I said anything you already know!
G