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  SWOT Analysis / GAP Analysis

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Author Topic:   SWOT Analysis / GAP Analysis
Andy Bassett
Forum Contributor

Posts: 274
From:Donegal Ireland
Registered: Jun 1999

posted 03 July 2000 06:49 AM     Click Here to See the Profile for Andy Bassett   Click Here to Email Andy Bassett     Edit/Delete Message   Reply w/Quote
Does anyone have a sample of a SWOT analysis and or a GAP Analysis. I guess it could be on any topic, but if it dealt with an overall company business analysis it would be a bonus.

I could create dummy ones, but im trying to save some time.

Any help appreciated.

Regards

andybassett@compuserve,com

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Andy B

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Marc Smith
Cheech Wizard

Posts: 4119
From:West Chester, OH, USA
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posted 03 July 2000 07:28 AM     Click Here to See the Profile for Marc Smith   Click Here to Email Marc Smith     Edit/Delete Message   Reply w/Quote
What is a SWOT analysis?

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Andy Bassett
Forum Contributor

Posts: 274
From:Donegal Ireland
Registered: Jun 1999

posted 03 July 2000 09:09 AM     Click Here to See the Profile for Andy Bassett   Click Here to Email Andy Bassett     Edit/Delete Message   Reply w/Quote
SWOT stands for Strengths, Weaknesses, Opportunities and Threats. Basically you analyse your company or Project under these four headings, i suppose its nothing more than a Structured form of Brainstorming, but because it is simple its a great way at the start of projects to encourage people to 'think out of the box'.

If your are doing very high level analysis ie on a companies entry into new markets, or expansion plans, you would also carry out a PEST analysis which means looking at the Political, Economical, Sociological and Technical factors.

Regards

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Andy B

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