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  SWOT - TOWS Matrix ??

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Author Topic:   SWOT - TOWS Matrix ??
ergo
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posted 07 May 2001 10:36 PM           Edit/Delete Message   Reply w/Quote
what's difference between the two?
who developed TOWS Matrix? †

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Jim Biz
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From:ILLINOIS
Registered: Mar 2000

posted 10 May 2001 12:36 PM     Click Here to See the Profile for Jim Biz   Click Here to Email Jim Biz     Edit/Delete Message   Reply w/Quote
I donāt know a lot about it - or "specifically who developed" it ö but have seen web pages explaining its use - most of which have a governmental tie-in. Form what I gather:

Both/each are planning tools & the real difference is what outcome is desired.

Ask yourself --- SELF --- which information is most necessary for me address while planning.
Am I looking to control a threat ö or build upon a strength - & how does the information interact.

SWOT
Strength
Weakness
Opportunity
Threats

TOWS
Threats
Opportunities
Weaknesses
Strengths

Regards
Jim

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